TikTok is the best way to engage with the target audience. Dropship with TikTok is a smart way to have some cash in your wallet. So learning how to start TikTok dropshipping and TikTok Shopify dropshipping is crucial.
TikTok allows you to create and share fascinating content to promote your products/services and drive traffic and conversion. This is why most online sellers are moving into this never-ending marketplace. Let’s start;
How To Start Dropshipping on TikTok In 2024?
What Is TikTok Dropshipping?
In short, running a dropshipping business using the TikTok app is called TikTok dropshipping. This booming social platform helps dropshippers, marketers, and retailers to maximize their digital stores’ profits.
With 175+ million downloads in 3 months and 136.5+ million active users, TikTok opens a huge prospect for the online seller. Users can create and share videos to upturn engagement with their audience.
Why Should You Start TikTok Dropshipping?
Why start TikTok dropshipping? Is TikTok good for dropshipping? Or, is dropshipping worth it with TikTok? Typically, dropshippers tend to earn a monthly average of $1,000 and $5,000 and TikTok can make it a killer amount. Let’s see more;
The Benefits of TikTok Dropshipping
- A huge amount of active users daily interacts with TikTok. This means the sky-limited opportunity to promote your product and service.
- Required less marketing efforts to get organic traffic.
- TikTok is full of teens and young adults of 16 and 24 ages which are easy to reach and convert.
- 60% of the audience is from the USA which is the most lucrative market for dropshipper worldwide.
- Lots of brands are magnificently selling their items on TikTok yet their target audience is older.
- TikTok has the highest audience engagement rate among all social media.
- Comparatively inexpensive platform to promote products for the long term.
The Downside of TikTok Dropshipping
- You may require some extra cash investment on TikTok video ads to push sales up. For an impactful campaign, the investment may go up to $50/day.
- You must create the best quality content for a high amount of engagement; otherwise, it may down you.
- Low-quality with high-impact content and video may drive traffic, but not the potential customer who comes here to buy.
- No source of the user-created content is located.
- It’s more mobile-friendly other than a desktop.
TikTok Shopify Dropshipping
Since you decided to start dropshipping with the TikTok app, then you will also need an online store and a product supplier. Shopify is the best platform you can use. Here you can create an awesome store, source products, and more.
Here is why TikTok Shopify dropshipping would be the best option for you;
- Shopify has a splendid combination of different marketplaces. So you can simply link the platform to their online store.
- Shopify has the most potential of getting quality traffic that converses.
- A successful Shopify store with moral SEO and product marketing strategy can rank faster in the search results pages. As a result, more traffic, more potential customer, and ultimately boost conversion.
- TikTok has an awe-inspiring ability to engage with its millions of active users daily. So integration with your Shopify store will result in a synergistic effect for your business.
- TikTok helps you to understand and reach your target audience faster. While Shopify would be a great source of a quality product. So, Shopify TikTok dropshipping will be the easiest way to achieve the desired ROI.
- Shopify’s in-app shopping feature helps TikTok dropshippers increase purchases.
- Shopify TikTok partnership to import product links to Shopify sellers can be used to tag items in organic TikTok content.
- TikTok users can buy straight from the seller’s store or even click on a tagged product in a TikTok video.
Five Tips For Dropshipping With TikTok
As you know the paybacks of TikTok as a platform for dropshipping, so let’s start selling using the app. here is how;
Step 1 – Create a Shopify TikTok Store
Create a Shopify business account and link it to your TikTok account. (Shopify monthly plans starting from $29 are the best for beginners).
Step 2 – Install TikTok App to Your Shopify Store
Download the TikTok app from the Shopify App Store. After installation, find the TikTok Channel on the left sidebar of your Shopify Admin Dashboard. Link your TikTok for Business Account to bring your TikTok shop.
Step 3 – Connect Your TikTok Business Account to Shopify Store
Since you linked your store successfully, now find the TikTok Business Dashboard. This is where you’ll control your TikTok business account like creating a fascinating video ad, targeting your audience, seeing your ad managing toolbar to see insights reporting, etc.
Step 4 – Discover Dropshipping Suppliers
TikTok cannot provide order fulfillment services like other marketplaces. So you must have to find a reliable supplier who supports product sourcing, order processing, and shipping worldwide as per your requirements.
Step 5 – Find Hot Products to Sell
For TikTok product dropshipping, you need to look at the product catalog that your selected supplier offers. Also, you can do this by doing in-depth market research on several marketplaces. Or, even within TikTok to find the hot products to easily enter the market.
How To Find Dropshipping Products on TikTok?
It’s fairly frank to find hot products on TikTok dropshipping and here is how;
- Start scrolling TikTok discover page and see what’s popping. You will get some trending videos where some products are being promoted. Like & save those products, check their website, and come back to add them to your store.
- Another great way to find winning products for your TikTok dropshipping store using related hashtags that are mostly used by the folks who are sharing products. This way works faster and you can even filter videos by date and status to find hot products.
- Use a spy tool to find trending products and enter them in the search bar of your TikTok store.
How Do You Go Viral on TikTok Dropshipping?
- Be careful about the audience you are targeting. Keep an eye on your target audience and its dynamics, age, comments, engagement, likes, dislikes, etc.
- Since a large part of TikTok’s users is younger and 60% of their age limit from 16-24, it is better to create such content or videos related to recent trends and a bit more emotional.
- It would be a brilliant way to promote funny, little low-ticket product content and videos that make sense positively for teenagers.
- Review TikTok’s common reasons for ads performance- both gain and fail.
- Create content and videos that are easy to read and understand.
- You must avoid overstated, excessive, or false claims about your product.
- Keep your ads simple, short, smart, and organic.
- Try to tie the style of your ads so that they look like consistent TikTok videos.
- Don’t create any ads that look like commercial ads.
- Check & read carefully TikTok’s campaign optimization guidelines. You may go through “Campaign Optimization Checklist & Troubleshooting“in TikTok Business Help Center. Here you will get amazing tips about your TikTok campaign’s budget, bidding, etc.
Note: Ads on TikTok get banned comparatively faster due to TikTok’s strict advertising policy.
Final Thoughts
TikTok is a social platform with outplayed online traffic streamline compared to other social media. Billions of users continually network on TikTok. It is a gold mine opportunity for dropshippers.
TikTok’s user & engagement with Shopify’s business integration creates huge openings for TikTok Shopify dropshipping. So knowledge of how to start TikTok dropshipping lets you market your products easily.